Category: Brand Identity

Tips for Building a Winning Brand Identity

You may have heard the term before: brand identity. But what is it, exactly? A brand identity is how your audience perceives you and defines you. Creating a brand is an important part to any business and most of the biggest brands on the globe have some of the most identifiable brands known to man.

Key Elements of Brand Identity Design

When creating your brand identity, it is important to have a few of the essential questions taken care of. Knowing who your audience is and what your message to them is perhaps the most important thing. After all, if you don’t know what it is you are trying to convey, how are you supposed to […]

Examples of Successful Brand Identity Kits

Knowing what “brand identity” means and knowing how to implement it are two completely different things. The most successful brands in the world have a clear sense of who they are, what they are offering, and who they are targeting. Knowing the answer to those questions is a massive first step towards getting the brand […]