Category: Brand Identity

How to Globalize your Brand

The more people you reach with your product, the more money you can make. And there is no greater reach for a company than worldwide. If you’ve already spread your brand around your domestic area and even nationally, it may be time for you to take the next step, but it isn’t easy. Here’s how […]

Is the Location of Your Head Quarters Important to Your Brand?

With the recent economic upswing over the last decade, many companies have considered the relocation of their headquarters for reasons of economic development and the pursuit to increase efficiencies in their operations. Thoughts and insights from business enthusiasts and tech gurus are very clear that the location of the headquarters of a brand is very […]

Content Ideas for Business Social Media Pages

Keeping your fans engaged in your social media pages all the time is no simple deal.  More than 80 percent of the United States population buys items online. Keeping your fans wanting to search your webpage continuously and the social media platform is thus a crucial component of any business digital marketing department. To engage […]

Why an Iconic Website Design is Essential for Any Brand

Consumers are used to being hit hard by Branding. Logos are thoughtfully designed and even fine-tuned over the years with small, subtle changes, either to bring the logo into line with the desired message of the Brand or to match changes in its style and content. Theme tunes, jingles, advertising, and marketing catch-phrases are equally […]